Google Penguin Update: How To Utilize Anchor Text
Utilizing Proper Anchor text following Google Penguin Upgrade
Prior to the penguin update, appropriate anchor text linking was all about utilizing keywords in excess. So if you were a Silicon Valley SEO business, you would basically use the anchor text “Silicon Valley SEO” or “Silicon Valley On the internet Marketing”. While this is nevertheless important to do, using the identical anchor text over and over again can have a final result in getting an over-optimization fee from Google. In this post we will explore how to prevent getting an over-optimization fee.
Use Labeled Keywords with Anchor Texts
One of the most effective ways to enhance anchor text is using branded keywords. This indicates organization name + keyword. So, for instance, your SEO company named Top Rank SEO could use the anchor text “Top Rank Silicon Valley SEO” or “Top Rank Silicon Valley On the internet Marketing”. This enables you to continue to emphasis on your base keywords while promoting them with your company name to develop anchor text assortment.
Use Un-Anchored Keywords with Anchored Texts
Yet another vital way to have anchor text assortment is utilizing un-anchored keywords. This signifies using your anchor text as “wwww.yourwebpage.com”, you can get a great deal of anchors similar to this by utilizing directory listings online. You can also use other variations such as “yourwebpage.com” or “business.com/page-1″.
Use Photo links with Anchored Texts
These hyperlinks don’t have any anchor text but are photos relevant to your webpage. Most frequently, using pictures or logos of the organization that are related to your webpage. This is just one more form of anchor text assortment that can avoid over-optimization fees.
Your total method should be to concentrate on your primary keywords but also appear with a plan for variation. Here is an illustration of a percentage stream to comply with anchor text assortment.
- 30% connected with main keywords
- 20% labeled keywords
- 20% attached with long-tail keywords (e.g. Silicon Valley SEO business California)
- 20% un-anchored keywords
- 10% photo links
Keep in mind, when backlinking to your webpage, make sure to link to sub pages in addition to the main domain. Also ensure that your link methods are from an assortment of webpage types and not only “one variety of weblink”. Hopefully this article has helped you to make your backlinking more SEO friendly and help dominate Google Penguin!
Til’ Next Time,
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